Viral Marketing

If you have an existing video or are thinking about producing a video, viral marketing can greatly increase your chances of reaching a widespread online audience.

Viral marketing refers to marketing techniques that are designed to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses.

In its infancy, viral marketing cast a wide net that encompassed emailed stories, pictures, jokes and anything that spread like a virus by the users themselves. In its present day use, viral is more commonly linked to videos that are spread through social networks, video sharing sites, websites of traditional media outlets and to a lesser extent email.

Pro-Mobile Productions' viral video marketing strategy will give your video the optimization and distribution necessary to help ensure your video takes on a life of its own. Not only will users share it amongst themselves, but by distributing your videos to the top video sharing sites, we effectively bring your target market to you. In the end, if your video reaches a target audience that is greater than your known addressable market, we will have created a "viral success".